Throughout Various Regions of the World - Free Essay Example

Introduction Gender roles and expectations have constantly evolved throughout history. Many of the practices that used to restrict the rights of women have been gotten rid of, thus giving women are more equal footing in modern-day society. However, even with the rise of awareness for womens rights, many women are not afforded the same luxuries and opportunities as women who live in countries that are more developed. In places such as the Middle East, women virtually have no rights whatsoever. In My Daughter, Malala, Ziauddin Yousafzai addresses the issues that Pakistani women face. They are used as bartering tokens in marriages, and are restricted from leaving their homes, unless a man accompanies them. In Kenya, women are treated just as poorly as Middle Eastern women are. In A Girl Who Demanded School Kakenya Ntaiya details the struggles that many Kenyan women must put up with. Arranged marriages are also a common occurrence in Kenya. Kakenya Ntaiya, a native of the small Kenyan village of Enoosaen, was engaged at five years old. She had to agree to undergo female circumcision, so she could stay in high school. Once she graduated, she was able to get permission to go to college in the United States of America. She was the first girl in her village to ever leave and pursue a higher-level education. In Our Centurys Greatest Injustice, Sheryl WuDunn speaks on the numerous occasions that she was w itnessed women being deprived of their rights. In My Daughter, Malala, A Girl Who Demanded School, and Our Centurys Greatest Injustice, it is evident that despite being disadvantaged through cultural, religious, and societal means, women all around the world are still striving to better themselves and break the molds of traditional gender roles. My Daughter, Malala In My Daughter, Malala, Ziauddin Yousafzai speaks on the climate regarding women and their quest for equality in Pakistan. Ziauddin is an educated man who was freely allowed to go to school and learn when he was younger. This is the same for all boys in Pakistan. If Pakistani boys want to further their education, it is completed accepted. This, however, is not the same for girls growing up in Pakistan. In Pakistan, men are the dominant figures in society. Everything is decided by men, and often times, they do not factor in the opinions of women. Pakistanis believe that men should have the final say in any discussion, and any woman who tries to give her input can be punished severely, or even killed. This causes many women to stay inside their homes since this is where they are the safest from inequality and ridicule (Men and Women, Gender Relations). In Pakistani culture, it is only acceptable for me to receive an education. This allows men to get jobs that require skill, which in tu rn allows men to get paid more. Since women cant go to school, they are confined to the home. Ziauddin Yousafzais daughter, Malala, decided to go against the grain and go to school. Her defiance of gender norms angered many Pakistani men. The terrorist group, the Taliban, was so enraged that they attacked and shot Malala in the head. Thankfully, Malala survived the attacked, and she continues to speak out against the outrageous treatment of women in Pakistani culture. Malala and her father use their newly-found platform to help provide awareness for the issues that Pakistani women face on a daily basis (Yousafzai, 2014). The way women are regarded in Pakistan is slowly changing for the better. With more exposure and awareness for their cause, the Yousafzais will hopefully be able to change Pakistans gender disparity forever. A Girl Who Demanded School In A Girl Who Demanded School, Kakenya Ntaiya discusses the disparities between men and women in Kenyan society. In her TED Talk, Kakenya Ntaiya recounts the story of when she first learned that she was engaged to be married. Shockingly, Kakenya was only five years old. Prearranged marriages are oddities in developed countries, but they are the norm in developing ones such as Kenya. As she was growing up, her mother and grandmother would point out her husband whenever he would walk by. From the age of five, Kakenya was trained to do all of the tasks and chores that were expected from a wife. She collected water, swept mats, and milked cows (Ntaiya, 2012). Like in many other developing countries, Kenyan men are the ones tasked with getting skilled jobs. Men are the breadwinners in society, and nearly all of the familys financial responsibilities rest on their shoulders (Kenyan Culture â€Å" Family). Although many Kenyan girls do not attend school, Kakenya was determined to receive h er education, because her mother was not able to go to school. This was easier said than done. Kakenya Ntaiya had to bargain with her father just to be able to complete high school. They agreed that Kakenya had to undergo female circumcision before she could finish high school. Kakenya Ntaiya graduated with very good grades. Her grades were so good that she was able to get a scholarship to attend college in the United States. Although her college was completely paid for, Kakenya still had to raise enough money to get a plane ticket to the United States. Many of her village elders were originally skeptical about helping Kakenya. Most elders felt that such a great opportunity should go to a male villager, and not a female. Thankfully, the elders eventually decided that Kakenyas cause was a worthy one, and they raised enough money to fly her to America. Once she graduated, Kakenya returned to her village of Enoosaen. In Kenya, many schools only accept boys or have limited spots for gir ls. Because of this, Kakenya founded her own school, designed for the sole purpose of educating young girls. The girls are taught leadership, empowerment, and other life skills. Kakenyas school has grown exponentially since its initial founding (Ntaiya, 2012). The status of women is rising in Kenya each and every year. Many women are receiving higher level education, which provides them better-paying jobs (Kenyan Culture â€Å" Family). Hopefully, more Kenyan women will continue going to school, which will, in turn, help raise awareness for womens rights. Our Centurys Greatest Injustice In Our Centurys Greatest Injustice, Sheryl WuDunn speaks on the terrible realities that some women have to deal with each and every day. WuDunn states that the biggest moral issues of the 18th and 19th centuries were slavery and totalitarianism, and she believes that crimes against women are biggest issues that will plague society in the 21st century. She states that millions of girls all across the globe are at risk of being raped, neglected, or sold into slavery. WuDunn notes that the number of women and men living on Earth is almost split evenly 50/50, but when living conditions and quality of life are at peak level, women have been found to live longer. However, in developing countries, when living conditions are lower, boys are 50% more likely to survive than girls are. This is due to parents feeling less compelled to provide for their daughters when their sons are in need. Parents in poorer southern Asian countries are also less likely to enroll their daughter in school. Rape a nd prostitution were two of WuDunns major talking points. India is one of the biggest hotbeds for sex trafficking. Many Indian men want to preserve the decency of their women, so they hire prostitutes from Nepal. Often times, they dont even pay for the womens services. They just rape the women, and sometimes they kill them. WuDunn believes that through education, she can get people in first world countries to donate money to charitable causes in third world countries. She also feels that people in developed countries need to rid themselves of the idea that people in third world countries are helpless and hopeless (WuDunn, 2010). Conclusion All around the world, women are being deprived of basic rights that all people, no matter their gender, deserve to have. In places like Pakistan, little girls are rarely allowed to go to school. The ones that do are instantly put at risk of attack. In Kenya, girls are forced into prearranged marriages. They have no choice in the matter, and they can be killed for trying to object the union. People who live in developed countries can help to raise awareness for women and the struggles that they go through in under-developed countries. By donating and volunteering, people can help impact the lives of women who live thousands of miles away. My Daughter, Malala, A Girl Who Demanded School, and Our Centurys Greatest Injustice all illustrate the drive and determination women have to better themselves and the situation for other women. Women like Malala, Kakenya Ntaiya, and Sheryl WuDunn will continue to raise awareness for the hardships that women have to endure all over the world. These w omen are the light that leads oppressed women to continuously overcome the stereotypical gender roles that often confine them.

The Space Race - 746 Words

The space race was an important time in history, for the U.S, USSR, and the rest of the world. Soon after World War II, the Soviet Union and United States began a global battle, communism against democracy. Space became a huge entity in the war. Each side spend billions on besting each others achievements in what later became known as the famous Space Race. The Cold War was the United States capitalists, versus the Soviet communists. It wasnt an actual war, but more of a grudge, because there wasnt any real fighting going on. It began in the late 1950s, after World War II. The war ended after the Berlin Wall was torn down, and the USSR fell in 1991. Although they hated each other, both powers had a mutual enemy, NAZI Germany.†¦show more content†¦In 1961, John F. Kennedy made a public claim to land a man on the moon before the end of the decade. Sputnik was credited for instigating President Kennedys declaration. (Moskowitz) It was big deal, it was also the most popular thing at the time, and something everybody was talking about. Many U.S. citizens became worried when Sputnik Is launch was announced. None of them were willing to lose to the Soviets (The Space Race Lifts Off). In 1959, the Soviets launched Luna II, which hits the moon. It took thirty three and a half hours to land. The mission confirmed that the Moon had no mag netic field, and did not find any evidence of radiation belts their either (Bell). Nasa was established on July 29, 1958. It was created to counter the Soviets Sputnik (NASA created). The goal was To reach new heights and reveal the unknown so that what we do will benefit all humankind (Daines). NASA stands for National Aeronautics and Space Agency. With the competition rising, and all the growing support, the amount of employees quickly grew from 34,000 to 375,000. The budget also increased almost five hundred percent (Dunbar) going from eighty nine million to 5.9 billion (Space Race: Cold War Front). The first manned mission was Apollo 8, and the first to land on the moon was Apollo 11. Apollo 11 landed July 1969, and six more followed till roughly 1972 (Williams). The spaceship itself have the astronauts about as much room as aShow MoreRelatedEssay On The Space Race755 Words   |  4 Pagesexplore on Earth, Space is infinite. The Space Race was a historical competition between the Soviet Union and the United States for the first humans to reach the moon. Taking place during 1957-1975, the Space Race showcased the determination between the two nations to display who had the superior science and technology knowledge. After the Russians created the first satellite, the United States felt threatened that the Soviet Union would have military control over space and began to race against theirRead MoreEssay On The Space Race707 Words   |  3 PagesThe Space Race Imagine you’re running in a race, all you have to do to win is run fast and go past the finish line first. Now, imagine you’re in another race, but to win you must walk on the moon! The United States and the Soviets had that kind of race during the Cold War, called the Space Race. According to the Merriam-Webster dictionary, a Cold War is â€Å"a state of political hostility between countries characterized by threats, propaganda, and other measures short of open warfare, in particularRead MoreThe Race to Space Essay960 Words   |  4 PagesThe Race to Space The tension that existed between the U.S. and Russia during the years after WWII was not only a time that both countries patiently tried to keep the world from another war, but was also a time of great rivalry in the exploration of space. As both counties diligently experimented with plans for creating a way to get into the vastness of space, spies on both sides were already in place to steal those ideas. And so the space race begun. Both countries wanted to be the firstRead More Space Race Essay1979 Words   |  8 Pagesancient civilizations to the modern day world, our obsession of going into space has grown from studying the stars to actual exploration of space. We have come a long way since primitive charts of constellations. From telescopes to satellites, we as a population have progressed greatly in the world of technology. In a mere forty years, we have had more technological advances than the Industrial Revolution. The Space Race has affected our everyday lives; we use the same technology that the astronautsRead MoreThe Space Race Essay1912 Words   |  8 PagesThe Space Race was a competition between the Soviet Union and the United States for supremacy in space. From 1955 until 1975, both sides battled it out to be the leader in the competition. Fueled by the Cold War and other causes of the beginning of the race, the Soviet Union and the United States fought for authority in a very public manner through the media. There were many achievements at this time and it led the way for many great things to come afterwards. The origins of the Space Race can beRead MorePros And Cons Of The Space Race1669 Words   |  7 Pages o | Course Title | Date Contents: o Introduction to the Space race P, 2 o what is the space race and who was involved? P, 3 o Nasa p. 4 o when did it occur p. 5 o COLD WAR p. 6 o pro’s and con’s p.Read MoreEconomic Impact Of The Space Race1486 Words   |  6 PagesEconomic Impacts of the Space Race By: Kimia The space race was a competition between the United States and the Soviet Union that occurred during the Cold War. They competed for dominance in space technology and spaceflight, which spurred many significant inventions and events. 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The Space Race and its competitive nature is best illustrated in this passage from John F. Kennedy’s Address at Rice University on the nations space effort, â€Å"We choose to go to the moon in this decade and do the other things, not because they are easy, but because they are hard, because that goal will serve to organize and measure the best of our energies and skills, because that challengeRead MoreEducation Reform and its Impact on Space Race 1513 Words   |  6 Pageshalf of the twentieth century, space travel and the technology which powered it advanced far beyond what any prior civilization could imagine. Inspiring in humanity hope for a future not on Earth. An analysis of the effects of the NASA space program on the United States reveals a radical shift in educational policies, an influx of new an innovative technologies, and a renewed motivation and hope for the future. Perhaps the most significant impact of the space race came through education reform

Beloved Essay On Trees Example For Students

Beloved Essay On Trees In the Novel Beloved, by Toni Morrison unmasks the horrors of slavery, anddepicts its aftermath on African Americans. The story is perfect for all who didnot experience nor could imagine how it was to be an African American in Americacirca the 1860s. Beloved lends a gateway to understanding the trials andtribulations of the modern African American. The Novel has many things thatoccur that are very striking, most of which have to deal with the treatment ofthe African Americans. The book as a whole is very disturbing, and even shows towhat lengths African Americans were willing to go to avoid enslavement ofthemselves or their children. In the novel the most extreme case of someone avoiding enslavement comes fromthe main character when she attempts to kill her children. The main character ,Sethe, is not willing to let her children end up re-enslaved and would rathersee them dead and in Heaven then in an earthly hell of being slaves. I believethat from Sethe was justified in her actions. Slavery is a very harsh andhorrible way to live, and living in chains and without freedom is not living asa human should. Slavery degraded African Americans from humans, to that ofanimals. They were not treated with any respect, or proper care. Even modern daycriminals, those that have murdered large numbers of people are treated morehumanly then the average slave ever was. The life that the children would oflived would of been one of complete servitude, they would of never of known whatit was like to live on their own and make their own decisions. This all goesback to the fact that they would never be human or treated as humans, so basedon this I believe that Sethe was justified in killing her children andpreventing them from becoming enslaved. The fact that the slaves where treated like animals, and where traded and soldlike cattle is well depicted in the book. This did not actually shock me, theitems in the book that shocked me had to do with the living conditions, andpunishments that the men where put through. What I am referring to in particularare the living conditions at the work camp in Georgia. The fact that the menwere in little cubbie holes in a trench in the ground is very disturbing. Thefact that when it rained They squatted in muddy water, slept above it, peed init(110) was very shocking and unpleasant to me. The other thing that was reallydisturbing at the same camp was the breakfast. This was disgusting and at thesame time seemed very weird. The white men considered the African Americans tobe animals, yet they still made them perform oral sex on them. This was quitepossibly the most bothersome and abhorrent item that occurred to the slaves inthe book. The treatment of the slaves has a lot to do with current African Americans andthe many items they face. In the book, there is no such thing as a family, theslaves can not be married nor are they allowed to be mothers or fathers totheir children. This carries over to modern America in that some AfricanAmericans still have problems with family structure and slavery can be heldaccountable for this. Another reason this book is helpful is that it explainswhy African Americans attempt to remove themselves from making close bonds withfamily, as Professor Jordan said they have to make fun of moms and learn thatthey can not protect the people they love from others. This goes back to theroots of slavery to the fact that families where split up and the slaves had notcontrol, and thus could not protect the ones that they loved. To preventthemselves from being hurt by this they learned a way to form a protectivebarrier against it and that barrier is not to get close or expect to be able toprotect the ones you love. .ua5c6d480b08ab528681a9eea0d711b0a , .ua5c6d480b08ab528681a9eea0d711b0a .postImageUrl , .ua5c6d480b08ab528681a9eea0d711b0a .centered-text-area { min-height: 80px; position: relative; } .ua5c6d480b08ab528681a9eea0d711b0a , .ua5c6d480b08ab528681a9eea0d711b0a:hover , .ua5c6d480b08ab528681a9eea0d711b0a:visited , .ua5c6d480b08ab528681a9eea0d711b0a:active { border:0!important; } .ua5c6d480b08ab528681a9eea0d711b0a .clearfix:after { content: ""; display: table; clear: both; } .ua5c6d480b08ab528681a9eea0d711b0a { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ua5c6d480b08ab528681a9eea0d711b0a:active , .ua5c6d480b08ab528681a9eea0d711b0a:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ua5c6d480b08ab528681a9eea0d711b0a .centered-text-area { width: 100%; position: relative ; } .ua5c6d480b08ab528681a9eea0d711b0a .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ua5c6d480b08ab528681a9eea0d711b0a .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ua5c6d480b08ab528681a9eea0d711b0a .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ua5c6d480b08ab528681a9eea0d711b0a:hover .ctaButton { background-color: #34495E!important; } .ua5c6d480b08ab528681a9eea0d711b0a .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ua5c6d480b08ab528681a9eea0d711b0a .ua5c6d480b08ab528681a9eea0d711b0a-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ua5c6d480b08ab528681a9eea0d711b0a:after { content: ""; display: block; clear: both; } READ: Brazil Essay Thesis Terry GilliamThe book Beloved, has many key points about slavery and brings to light manythings that are not well known. The book helps to show the roots of AfricanAmericans and how those roots still affect their lives today. This helps thereader to better understand African Americans and how they relate to their past. It also brings to light the many cruelties inherent in slavery and the affectthis had on an entire race of people and their development in the U.S.

Stress as an Accident Factor free essay sample

This paper looks at stress on the job, accidents that may occur as a result, and means of reducing pressures and increasing productivity. This essay examines mental and physical pressures that workers bear at work. The author discusses how on-the-job stress affects a persons capabilities and productivity, and how such pressures lend to higher incidences of accidents at work. The paper also discusses methods of reducing job-related stress and increasing productivity and safety as a result. Mental and emotional pressure can affect performance and productivity of a worker on the job. One of the biggest influences of todays worker is on-the-job stress. Job stress occurs when the requirements of the job do not match the capabilities, resources, or needs of the worker, NIOSH. This consequently affects how a person would normally deal with customer service problems, grievances, violence, conflict, and decisions on the job. Stress is an inevitable part of everyday life, and is therefore a distinct part of a persons job. We will write a custom essay sample on Stress as an Accident Factor or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page To properly control the outcome of stress there are certain previsions and methods that should be taken.

List of the 29 Governorates in Egypt

List of the 29 Governorates in Egypt Egypt, officially called the Arab Republic of Egypt, is a republic located in northern Africa. It shares borders with Gaza Strip, Israel, Libya, and Sudan and its boundaries also include the Sinai Peninsula. Egypt has coastlines on the Mediterranean and Red Sea and it has a total area of 386,662 square miles (1,001,450 sq km). Egypt has a population of 80,471,869 (July 2010 estimate) and its capital and largest city is Cairo. In terms of local administration, Egypt is divided into 29 governorates that are administered by a local governor. Some of Egypts governorates are very densely populated, like Cairo, while others have small populations and large areas like New Valley or South Sinai. The 29 Governorates The following is a list of Egypts 29 governorates arranged in terms of their area. For reference, capital cities have also been included.1) New ValleyArea: 145,369 square miles (376,505 sq km)Capital: Kharga2) MatruhArea: 81,897 square miles (212,112 sq km)Capital: Marsa Matruh3) Red SeaArea: 78,643 square miles (203,685 sq km)Capital: Hurghada4) GizaArea: 32,878 square miles (85,153 sq km)Capital: Giza5) South SinaiArea: 12,795 square miles (33,140 sq km)Capital: el-Tor6) North SinaiArea: 10,646 square miles (27,574 sq km)Capital: Arish7) SuezArea: 6,888 square miles (17,840 sq km)Capital: Suez8) BeheiraArea: 3,520 square miles (9,118 sq km)Capital: Damanhur9) HelwanArea: 2,895 square miles (7,500 sq km)Capital: Helwan10) SharqiaArea: 1,614 square miles (4,180 sq km)Capital: Zagazig11) DakahliaArea: 1,340 square miles (3,471 sq km)Capital: Mansura12) Kafr el-SheikhArea: 1,327 square miles (3,437 sq km)Capital: Kafr el-Sheikh13) AlexandriaArea: 1,034 square miles (2,679 sq km)Capital : Alexandra14) MonufiaArea: 982 square miles (2,544 sq km)Capital: Shibin el-Kom15) MinyaArea: 873 square miles (2,262 sq km)Capital: Minya16) GharbiaArea: 750 square miles (1,942 sq km)Capital: Tanta17) FaiyumArea: 705 square miles (1,827 sq km)Capital: Faiym18) QenaArea: 693 square miles (1,796 sq km)Capital: Qena19) AsyutArea: 599 square miles (1,553 sq km)Capital: Asyut20) SohagArea: 597 square miles (1,547 sq km)Capital: Sohag21) IsmailiaArea: 557 square miles (1,442 sq km)Capital: Ismailia22) Beni SuefArea: 510 square miles (1,322 sq km)Capital: Beni Suef23) QalyubiaArea: 386 square miles (1,001 sq km)Capital: Banha24) AswanArea: 262 square miles (679 sq km)Capital: Aswan25) DamiettaArea: 227 square miles (589 sq km)Capital: Damietta26) CairoArea: 175 square miles (453 sq km)Capital: Cairo27) Port SaidArea: 28 square miles (72 sq km)Capital: Port Said28) LuxorArea: 21 square miles (55 sq km)Capital: Luxor29) 6th of OctoberArea: UnknownCapital: 6th of October City

Access X-Stream from Home Essay Example | Topics and Well Written Essays - 1500 words

Access X-Stream from Home - Essay Example The visual technology with rich animated graphics helps the learners to understand better. Teachers and students can discuss the lectures and suggestions on forums making a virtual learning environment. Students can participate online by uploading their suggestions on a particular topic and at the same time sharing the videos and suggestions with the peers. Evaluation of the students is also conducted by E learning, which is an added feature which is beneficial for the instructors. ‘Distance learning’ is the process to commence learning from a computing interface rather than face-to-face. The reason is the distance between the learner and the educator. It is the only possible way the learner has access to education. This approach existed long before the Internet in the form of correspondence courses indoor via television. The current technology has expanded its horizons, increased speed and efficiency. It also enabled many potential learners to access the distance educat ion programs. Furthermore, ‘Flexible learning’ is the learner’s preference of learning either in a traditional face-to-face approach or via another medium, TV, CD-ROM or distance learning all with equal standing in terms of course conclusion and gratitude. Before the advent of the web, this approach was available but technology has made it possible to manage and deliver these choices more efficiently to provide a broad range of learners. This technology also facilitates to learners who do not have access to the campuses and cannot attend classes. ‘Blended learning’ is the process of learning by compound and mandated modes of deliverance. Mandated is the key element and is not optional. This means that a component of a learning application need to be commence in digital forms other than face-to-face, i.e., World Wide Web, Compact Disc , remoteness, etc. Blended learning is often related to flexible deliverance of the presentation. Moreover, ‘Onl ine learning’ is almost certainly the most often used phrase when explaining ‘Online learning’. The core concept is the learning via World Wide Web. Online learning does not have a general definition other than access to learning via the Internet. X-Stream System X stream is a virtual learning environment with a sole purpose of enhancing learning techniques. It is a virtual learning environment that can be accessed via Internet. Every user is provided with credentials to ‘login’ to the virtual learning system. In fact, there are different protocols associated to accomplish a remote session. For instance, a user wants to connect X-stream from home, various computational processes are conducted in order to establish a remote session. Moreover, Internet connectivity is the prime requirement for establishing a session. Creating a Session When a user wants to connect to X-stream virtual learning environment, user open the web browser and enters ‘www .x-stream.com’, in order to access the website. The host accepts the request that is forwarded by hyper text transfer protocol (HTTP). However, due to strict security issues, HTTPS is deployed, abbreviated as ‘Hyper Text Transfer Protocol Secure’. Furthermore, after the arrival of the request, website is presented for the user’s web browser. Authorization and Authentication is required for getting access to the system. This procedure normally involves credentials including ‘User ID’ and ‘Password’. When the user authenticates him or her, permission is granted to access all the resources of the virtual learning web based system. However, the authentication server matches the

Not for profit and public sector marketing(Charity Marketing) Essay

Not for profit and public sector marketing(Charity Marketing) - Essay Example The specific crisis has also affected the charities and the non-profits organizations; the above organizations had to update their strategies, including their marketing campaigns, in order to survive and to stabilize their performance. However, there have been business sectors on which the effects of the crisis have been quite severe. The secondhand bookselling is one of these sectors. The firms operating in this sector have suffered severe losses because of the recession; many of these businesses had to terminate their operation. These turbulences have led to the development of conflicts regarding the actual causes of the negative performance of the sector’s businesses. Oxfam has been blamed as being partially responsible for the crisis in the particular sector. The marketing strategies of the organization have been negatively criticized as threatening the businesses operating in this sector. Explanations are given on the marketing practices of the organization and their pote ntial effects on the operations of the businesses in the secondhand bookselling industry. 2. Marketing strategy of Oxfam 2.1 Overview of the problem Oxfam is the most known non-profit organization of Britain. The specific charity serves various social needs; the relevant funds are gathered through extensive fundraising schemes promoted by appropriately customized marketing techniques. Certain entrepreneurs have negatively criticized the marketing plans used by Oxfam. The problem under examination is the involvement of Oxfam in the selling of second-hand books. British booksellers – especially those dealing with the selling of second-hand books, have made complaints for the charity’s involvement in their business sector. Marc Harrison, a bookseller in Salisbury, had to close his bookshop due to the continuous decrease of profits; Mr. Harrison blames Oxfam for the damage he suffered (Riddle 2009). The accusations of Mr. Harrison are based on the fact that Oxfam has enter ed in the bookshop retail establishing its bookshops across UK. In accordance with Thomson (2009) the activities of charities can, indeed, threaten retailers, taking into consideration the fact that charities have a series of advantages – referring to the lack of financial obligations, like tax, payroll and so on. Kimmelman (2009) has stated similar concerns regarding the power of Oxfam to dominate the British secondhand bookselling industry (Kimmelman 2009). Kimmelman refers to the case of Harrison in order to highlight the practical implications of the entrance of Oxfam in the particular sector. It is noted that secondhand booksellers do not have many chances to win Oxfam (2009). The above organization has the financial power in order to support a nation-wide marketing campaign achieving a continuous increase of its profits. In the case of the above charity, marketing has been proved to have a critical role in the organization’s expansion in the particular industry. The marketing practices of the firm can be evaluated using an appropriately customized P.R. planning model, which will contain a series of proposals which can be actioned immediately – having being checked in order to be SMART. 2.2 P.R. planning model for Oxfam The marketing choices of Oxfam should be explained by using an appropriately customized P.R. planning model. The Six Points P.R. Planning model of Jefkins (1994) has been chosen in order to explain the scope of P.R. policies used by Oxfam. T